India. How simple a word to encapsulate its fantastic complexities. An intricately woven fabric of cultures, languages, sciences, arts, ideologies, contradictions, and most importantly, emotions that define its ethos. From soaking in the wealth of heritage, to the thriving variety of cultures, to reaching the pinnacle of progress, India graciously carries it all in her stride. She’s flawed, yet fabulous. She stumbles sometimes, but never fails to carry on, even in the face of agonising adversity. The feeling of being an Indian, is hardly something that can be described in words. It is meant to be felt, and experienced. From something as humble as a Namaste, to something as significant as a space mission, there are a multitude of things that deeply resonate with us as Indians. If there is one common thread that binds us all, perhaps it is this. Perhaps it is the trait of respecting and embracing people dissimilar to us, as equals who share the love for this land, that defines us as truly Indian.
So this Independence Day, we are thrilled to showcase the heady blend of diverse worlds that make up the soul of this country. Dunzo has always been an ardent advocate of the theme #VarietyMakesUs, which defines us as a brand, a business and in this case, as a nation. To mark the 74th Independence Day, we decided to conjure a scene from everyday India, with 74 references that define the variety that makes up this country, to strike a chord with the identity of every Indian. We have painstakingly illustrated this elaborate piece in-house. Listed below are those little things — the sights and sounds that have been symbolically incorporated into the artwork, to celebrate the “Indianness” that only Indians understand :
